Dedham, MA – September 22, 2011 – EquiFit, inc., makers of distinctive high performance equine products, announces that the ‘Get EquiFitted’ program that launched earlier this summer at the North American Junior & Young Rider Championships will again be offered during the Equitation Championship Weekend at Capital Challenge Horse Show on October 1-2.

The ‘Get EquiFitted’ program is offered to the top-placing competitor who is wearing T-Boots™ during competition. “We strive to reward riders who appreciate and show dedication to the EquiFit brand. Equitation Weekend at Capital Challenge is a favorite indoor event for riders across the country and an opportunity to reach the future star athletes and horses of our equestrian sport,” said Alexandra Cherubini, EquiFit, inc. Founder and President.

The top-placing horse and rider combination using T-Boots™ in each division – Children’s, Junior & Adult/Amateur – will receive a full EquiFit makeover. The reward package will include front & hind T-Boot Originals™, T-Form Non-Slip Saddle Pad™, EquiFit Show Pad and AgSilver Introductory Kit.

About EquiFit, inc.
Beginning with the introduction of the flagship product, ShouldersBack™ a decade ago, EquiFit, inc. has been committed to seeking new ways to help horses and riders perform, recover, be comfortable and succeed at all levels of the sport.  Our unique blend of ingenuity and horse world expertise allows us to continuously adapt premium innovations in healthcare and fitness to the needs of equestrians. The result: distinctive products for high performance both in and out of the ring. EquiFit Inc.’s T-Boot Series™ is the “Official Performance Horse Boot and Leg Wear” of the United States Equestrian Federation.

For more information call 877-437-8434 or visit us online at to review the entire product line which is available at fine equestrian retailers nationwide.

Media Contact:
Travis Day
EquiFit, inc.

P. 917-453-3759

For more information on the Capital Challenge Horse Show, please visit or visit the Capital Challenge Horse Show page on Facebook!